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Excellis Appoints First Vice-President of Sales for B2B E-Commerce

June 14, 2021

Excellis Interactive is pleased to announce the appointment of Nafee Hossain as its first VP of Sales, CUE. Mr. Hossain will be responsible for the sales operations promoting Excellis’ CUE Commerce B2B e-commerce platform. He will work directly with clients and partners to shape the vision and strategy for the entire suite of CUE cloud-based products and solutions.

Mr. Hossain joins Excellis a seasoned professional in the enterprise space. He served as a sales leader at both Google and Salesforce. Prior to that, he spent 5+ years at SAP working with Fortune 500 companies to transform their business processes leveraging cloud solutions. During his tenure, he supported large enterprise accounts in the east focusing on the customer experience portfolio.

“Excellis has been focused on building e-commerce solutions for ERP customers for the past few years,” says Excellis President and CEO Wayne Semisch. “We are thrilled to have someone with Nafee’s experience and passion lead the sales initiative of our CUE products. We have worked with Nafee since his time at SAP, and his commitment and dedication to client successes are exemplary.”

Pete Lagana, SVP and CTO, adds, “We see CUE as a major player in the B2B e-commerce space for enterprise customers who want the best experience for their businesses without having to revamp their processes or take a ton of time to implement. It should be easy and fast, and Nafee understands this. He brings his vast enterprise commerce experience, knowing how CUE can uniquely deliver where other solutions fall short.”

“I am excited to be a part of the extremely talented team at Excellis,” says Nafee. “B2B e-commerce has always been a complex solution, which can take years to implement and cost millions of dollars, something only the big players can afford. We now have the capability to make what was once complex simple with CUE. I look forward to helping smaller and mid-size companies succeed with a B2B e-commerce solution that is highly-usable, extendable, and affordable.”

Mr. Hossain holds a BA in Marketing from Penn State University with continued education from Executive Education program from Harvard Business School.

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